Specialized in providing precise competitor benchmarks for the hospitality industry. The SaaS-solution for businesses to compare key performance indicators (KPIs), facilitating revenue enhancement.
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Our Solution
Unlock the full potential of your hotel's performance with our Hotel Trends benchmarking solution. By subscribing to our collaborative data-sharing solution, you supply your hotel's data and, in return, gain access to a broad array of industry benchmarks.
Compare your revenue and occupancy rates against industry standards to identify areas of improvement and seize new growth opportunities.
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Elevate your conference facility's success with our Conference Trends solution that compares metrics such as attendee numbers and RevPAM against industry benchmarks.
In our collaborative data-sharing platform, your data contributes to a wide pool of conference industry standards, helping you gauge your event's performance accurately. You can identify areas for improvement – and uncover new opportunities for growth.
Gain a clear view of your campground’s performance with Benchmarking Alliance’s Camping Trends solution. By sharing your data, you get access to unique market insights across the camping industry - helping you see how your business performs compared to similar sites.
Track key indicators like occupancy, average price per pitch and total revenue to spot trends, adapt your pricing and make better, data-driven decisions.
Gain comprehensive insights into the hospitality industry with our Hotel Market Reports, tailored for hospitality investors, Destination Marketing Organizations (DMOs), and others interested in the sector.
Our Hotel Market Reports provide an in-depth analysis of industry performance and emerging trends, offering valuable data for financial and marketing professionals.
Being a customer since 2010, we have consistently relied on Benchmarking Alliance's Hotel Trends and On-the-Books to steer our decision-making process. The depth of analysis on key performance indicators have not only enhanced our strategic planning but also significantly boosted our market competitiveness. Their service is a game-changer for any hotel serious about staying ahead in the industry. There is not a day at the office when the Benchmarking Alliance-reports are not on the screen.
I am regularly using the On-the-Books report. It provides a clear and comprehensive overview of the markets future bookings. I use it in our commercial meetings showcasing our current performance but also in comparing us with our competitors. It's a great tool that helps us quickly understand why we are leading in some areas and gives us a chance to delve into reasons when we're trailing behind in others. This report has become an invaluable part of our work routine.
As a DMO Benchmarking Alliance is an invaluable tool in our daily work. It provides critical market insights and a broader view of the region's overall status. This information gives us confidence when discussing the tourism industry with the media, enabling informed comparisons. We are impressed with Event Intelligence, a standout tool for tracking major regional events and their impact on hotel occupancy and RevPAR in the Stavanger area. It provides us with a clear and actionable perspective.
Throughout our longstanding partnership, Benchmarking Alliance has proven to be a strong partner for us. Their comprehensive reports serve as a cornerstone for our revenue analysis, whether it is on chain level, for hotels on our revenue service or for individual properties. The reports offer great insights, not only shaping the strategy of our hotels but also driving the overarching strategy of BWH Hotels Scandinavia. The team at Benchmarking Alliance is great to collaborate with and always helpful.
As a mid-sized Swedish city, we greatly benefit from data-based analysis. Through Benchmarking Alliance, we gain a comprehensive view of how Linköping is developing as a destination, both in favorable and challenging times. The ability to compare with other cities, almost in real-time, makes this tool even more valuable. In short, we encourage all hotels in Linköping to participate in Benchmarking Alliance for their own benefit and for the advancement of Linköping as a destination.
Benchmarking is a valuable tool for evaluating your market position. It reassures you during peak season that your pricing is on point and during low season that dips in occupancy are a general trend. This comparison helps you understand the market better and identify dates where you can increase prices. Benchmarking a user-friendly tool that uncovers key metrics, allowing you to delve deep into the numbers.
Why benchmarking
Benchmarking, the practice of comparing your business performance against industry standards, is fundamental for continuous growth and improvement. It provides a clear, evidence-based understanding of where you stand in the competitive landscape.
By identifying your strengths and weaknesses through benchmarking, you can formulate strategies to enhance your performance. Moreover, benchmarking unveils insights into market trends and competitor strategies, offering a solid foundation for making informed decisions.
Through an ongoing benchmarking process, you can track your progress over time, ensuring your business stays on the path of growth and adapts to evolving market dynamics.
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Data security
At Benchmarking Alliance, we have earned the trust of numerous large corporations due to our unwavering commitment to data security. Your data is more than just numbers to us; it's a vault of your business insights, deserving a high level of security.
Our reputation is built on a foundation of trust and confidentiality, ensuring your data remains unexposed and secure at all times. With clients that include many reputable corporations, you can confidently entrust us with your data, knowing it will remain secure and undisclosed.
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Specifically designed for hospitality investors, Destination Marketing Organizations (DMOs), and other interested in the hospitality market, Hotel Market Reports offer in-depth analyses and insights into the hospitality industry's performance and trends.
These reports provide critical data catering to the unique needs of financial and marketing professionals in the hospitality sector.