Increased Hospitality Revenue Through Insightful Benchmarking

Specialized in providing precise competitor benchmarks for the hospitality industry. The SaaS-solution for businesses to compare key performance indicators (KPIs), facilitating revenue enhancement.

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Our expertise

Unlocking competitive advantages: Benchmarking your business performance against Key Performance Indicators

At Benchmarking Alliance, we direct our expertise to detail how benchmarking against key performance indicators is crucial in uncovering areas for enhancement. With an experienced team with the knowledge of the hospitality sector's unique dynamics, we delve into a thorough analysis to provide a clear picture of your market position. Our market leading benchmarking process is designed to highlight actionable insights, setting the stage for strategic improvements. By unveiling these critical data points, we facilitate the way for not only revenue growth but a pronounced competitive edge in the market landscape.

This is what you’ll get:

  • Comprehensive Benchmarking Analysis
  • Identifiable Areas for Improvement
  • Strategic Competitive Edge

Trusted by:

Gothia
Smart Hotels-1
Comwell
Göteborg-Co
Sokos-1
Visit Stockholm
Woco CPH
Strawberry
Ess Group
Elite
First
Best Western
logo-ligula-header-logo
Radisson
Marriott
Hilton
Scandic
Gothia
Smart Hotels-1
Comwell
Göteborg-Co
Sokos-1
Visit Stockholm
Woco CPH
Strawberry
Ess Group
Elite
First
Best Western
logo-ligula-header-logo
Radisson
Marriott
Hilton
Scandic
Gothia
Smart Hotels-1
Comwell
Göteborg-Co
Sokos-1
Visit Stockholm
Woco CPH
Strawberry
Ess Group
Elite
First
Best Western
logo-ligula-header-logo
Radisson
Marriott
Hilton
Scandic

Our solution

The solution for your needs

Hotel Trends

Unlock the full potential of your hotel's performance with our Hotel Trends benchmarking solution. Compare your revenue and occupancy rates against industry standards to identify areas of improvement and seize new growth opportunities.

Hotel Trends

Conference Trends

Elevate your conference facility's success with our Conference Trends benchmarking tool. Gain actionable insights by comparing your attendee numbers and revenue metrics against the industry benchmarks, empowering you to make data-driven decisions.

Conference Trends

On-the-Books

On-the-Books is a forward-looking (365 days) benchmarking service that gives you the ability to compare future bookings. This tool is invaluable for anticipating market trends, helping hotels plan and strategize based on upcoming booking patterns.

On-the-Books

Restaurant Trends

Restaurant Trends is a specialized benchmarking service designed for the restaurant industry. It provides in-depth analysis of critical industry metrics, helping restaurateurs understand their market position in comparison to competitors. Restaurant Trends gives restaurant owners and managers valuable data, aiding in strategic decision-making to enhance their competitive advantage.

Restaurant Trends

Event Intelligence

Enrich your benchmarking reports with our Event Intelligence add-on. Integrate event calendar and information to correlate market trends with your performance metrics, providing a holistic view that informs smarter, event-driven strategies.

Event Intelligence

Hotel Market Reports

Specifically designed for hospitality investors, Destination Marketing Organizations (DMOs), and other interested in the hospitality market, Hotel Market Reports offer in-depth analyses and insights into the hospitality industry's performance and trends. These reports provide critical data catering to the unique needs of financial and marketing professionals in the hospitality sector.

Hotel Market Reports
On-the-Books
Event Intelligence
Hotel Market Reports

Benchmarking numbers

Hospitality Professionals

13000+

More than 13 000 hospitality professionals are using Benchmarking Alliance

Reporting Companies

2500+

More than 2 500 hotels, conference venues and restaurants are reporting hospitality data to Benchmarking Alliance

Countries

8

Benchmarking Alliance covers hospitality data for 8 countries; Sweden, Norway, Denmark, Finland, Estonia, Latvia, Lithuania, and Mexico.

Don't just take our word for it

Being a customer since 2010, we have consistently relied on Benchmarking Alliance's Hotel Trends and On-the-Books to steer our decision-making process. The depth of analysis on key performance indicators have not only enhanced our strategic planning but also significantly boosted our market competitiveness. Their service is a game-changer for any hotel serious about staying ahead in the industry. There is not a day at the office when the Benchmarking Alliance-reports are not on the screen.

Strawberry-Pär
Pär Augustsson VP Total Profit Strawberry

I am regularly using the On-the-Books report. It provides a clear and comprehensive overview of the markets future bookings. I use it in our commercial meetings showcasing our current performance but also in comparing us with our competitors. It's a great tool that helps us quickly understand why we are leading in some areas and gives us a chance to delve into reasons when we're trailing behind in others. This report has become an invaluable part of our work routine.

jacyz_eric
Eric Bäcklund Total Revenue Manager Jacy'z Hotel & Resort

As a DMO Benchmarking Alliance is an invaluable tool in our daily work. It provides critical market insights and a broader view of the region's overall status. This information gives us confidence when discussing the tourism industry with the media, enabling informed comparisons. We are impressed with Event Intelligence, a standout tool for tracking major regional events and their impact on hotel occupancy and RevPAR in the Stavanger area. It provides us with a clear and actionable perspective.

PerMorten
Per Morten Haarr Director Of Tourism Region Stavanger

Throughout our longstanding partnership, Benchmarking Alliance has proven to be a strong partner for us. Their comprehensive reports serve as a cornerstone for our revenue analysis, whether it is on chain level, for hotels on our revenue service or for individual properties. The reports offer great insights, not only shaping the strategy of our hotels but also driving the overarching strategy of BWH Hotels Scandinavia. The team at Benchmarking Alliance is great to collaborate with and always helpful.

Monika
Monika Moser Chief Technology Officer BWH | Hotel Group

As a mid-sized Swedish city, we greatly benefit from data-based analysis. Through Benchmarking Alliance, we gain a comprehensive view of how Linköping is developing as a destination, both in favorable and challenging times. The ability to compare with other cities, almost in real-time, makes this tool even more valuable. In short, we encourage all hotels in Linköping to participate in Benchmarking Alliance for their own benefit and for the advancement of Linköping as a destination.

Jörgen
Jörgen Nilsson Head of Tourism Visit Linköping & Co

Benchmarking is a valuable tool for evaluating your market position. It reassures you during peak season that your pricing is on point and during low season that dips in occupancy are a general trend. This comparison helps you understand the market better and identify dates where you can increase prices. Benchmarking a user-friendly tool that uncovers key metrics, allowing you to delve deep into the numbers.

linda
Linda Karlsson Hotel Manager Brösarps Gästgifveri

Why benchmarking

Use evidence and data to illuminate areas for continuous growth and improvement

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What gets measured gets done

Benchmarking, the practice of comparing your business performance against industry standards, is fundamental for continuous growth and improvement. It provides a clear, evidence-based understanding of where you stand in the competitive landscape.

By identifying your strengths and weaknesses through benchmarking, you can formulate strategies to enhance your performance. Moreover, benchmarking unveils insights into market trends and competitor strategies, offering a solid foundation for making informed decisions.

Through an ongoing benchmarking process, you can track your progress over time, ensuring your business stays on the path of growth and adapts to evolving market dynamics.

Latest benchmarks

Stockholm - May 2024

RevPAR

+7,4% vs LY

1368SEK

TRevPAR

+5,9% vs LY

1994SEK

On-the-Books

+4,1% vs LY

18.4%

Copenhagen - May 2024

RevPAR

13,6% vs LY

1738DKK

TRevPAR

13,9% vs LY

2147DKK

On-the-Books

+12,9% vs LY

19.3%

Oslo - May 2024

RevPAR

-0,4% vs LY

1493NOK

TRevPAR

-0,1% vs LY

2124NOK

On-the-Books

+15,2% vs LY

21.5%

Helsinki - May 2024

RevPAR

-2,6% vs LY

97

TRevPAR

+35,8% vs LY

195

On-the-Books

-2,7% vs LY

13.6%

Reykjavik - May 2024

RevPAR

-10% vs LY

1915ISK

TRevPAR

-21% vs LY

2186ISK

On-the-Books

+27,2% vs LY

41.8%

Riga - May 2024

RevPAR

0% vs LY

62

TRevPAR

4,8% vs LY

88

Tallinn - May 2024

RevPAR

9,1% vs LY

69

TRevPAR

9,8% vs LY

97

On-the-Books

+36,2% vs LY

17.5%

Join us and start measuring your performance today

The first three months are for free*

* Applies to data reporting hotels, conference venues and restaurants.

Data security

Your data is secure

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Your data remains unexposed

At Benchmarking Alliance, we have earned the trust of numerous large corporations due to our unwavering commitment to data security. Your data is more than just numbers to us; it's a vault of your business insights, deserving high level of security. Our reputation is built on a foundation of trust and confidentiality, ensuring your data remains unexposed and secure at all times. With clients that includes many reputable corporations, you can confidently entrust us with your data, knowing it will remain secure and undisclosed.

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Hotel market reports

Specifically designed for hospitality investors, Destination Marketing Organizations (DMOs), and other interested in the hospitality market, Hotel Market Reports offer in-depth analyses and insights into the hospitality industry's performance and trends. These reports provide critical data catering to the unique needs of financial and marketing professionals in the hospitality sector.

  • Targeted Insights for Stakeholders
  • Key Performance Metrics
  • Strategic Decision Making